Amadeus Insights
Travel Dreams
Using technology to anticipate, meet and exceed traveler expectations.
Welcome to Travel Dreams
Travel technology is in a permanent state of evolution. Solutions which have served us well become dated as expectations change, and new standards emerge. To remain ahead of this curve, it's vital to understand the preferences of those who drive this change – travelers themselves.
With Travel Dreams, Amadeus has undertaken a project to do just this. Working alongside Opinium Research, 6,000 travelers in six markets – USA, China, Germany, UK, France and India – were asked questions to understand the end-to-end travel experience.
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Travel Dreams five key insights
Hoteliers can expect additional revenues from key attributes
0%
were willing to pay extra for hotel attributes.
Channels influencing travelers are changing
Travel celebrities would influence people's choice of travel destination.
Leisure travelers crave the personal touch
0%
of leisure travelers would share their personal data for a more personalized package
Business travelers want self-service and more technology options
0%
of business travelers are keen for a form of online or self-service check in process
Opportunity to save travelers money through insurance
US $0
per person average loss for people uninsured
